Block

Creativity + AI

Expressing lived experience through art is a deeply human act—intimate, warm, and intuitive. In contrast, involving generative AI can feel detached, even unsettling. When AI takes on the creative labour and the artist is reduced to typing prompts, the result often lacks the artist's spirit.

We've never had a tool that questions us back, or one that reshapes itself to suit the moment. The typical prompt → generate model feels limited. Is that the best we can do with such a powerful and flexible medium?

Creative Block explores what collaboration between fine artists and AI could be. It allows artists to remain central to the process, using AI intentionally and selectively. With Block, artists can intentionally choose how AI engages in their practice—offering feedback, or listening to an idea and sketching a composition. It's about shaping a dialogue, not outsourcing the art itself.

A more in-depth case study is forthcoming.